Highbetter Co., Ltd. is a company led by CEO Kwon Geum-ju, headquartered at 31 Gwangnaru-ro 8-gil, Seongdong-gu, Seoul. It falls under other unclassified textile product manufacturing and specializes in the sale of baby products and feminine hygiene products as its main business areas. Approximately 87 employees work here.
"Highbetter Co., Ltd. embodies the meaning of 'High Quality, Better Life', expressing a deep commitment to not just providing products, but enriching and making customers' lives happier. Since its establishment in 2002, based on the highest quality, bold technological investment, and continuous effort, the company has introduced innovative products and directly carries out all processes from manufacturing, distribution, to sales of daily necessities. Its mission is to improve the quality of life for women and families, provide value for a better life, and support healthy and happy living through daily life care and wellness care."
Business Areas
- Manufacturing and Distribution of Feminine Hygiene Products: Through its specialized feminine hygiene brand 'Secretday', the company manufactures and distributes Y-zone care products such as sanitary pads and feminine cleansers. This focuses on providing safe and excellent products for women's healthy lives.
- Manufacturing and Distribution of Baby Products: Through its specialized childcare brand 'Superdaddy', the company provides wellness care solutions for parents and children, including baby diapers and wet wipes. It strives to develop products that can be used with peace of mind, reflecting the hearts of parents.
- Household Goods Manufacturing and ODM Services: The company possesses a specialized hygiene product manufacturing facility in Eumseong, Chungcheongbuk-do, and provides OEM and ODM services for household goods such as sanitary pads, diapers, and wet wipes. It has an integrated quality management system and prioritizes quality.
Products
- Secretday: It is a specialized feminine hygiene brand that includes a diverse lineup of sanitary pads such as pure cotton sanitary pads, organic sanitary pads, and wearable overnight pads, as well as Y-zone care products like feminine cleansers and inner mists. It leads the way in using eco-friendly ingredients, having obtained French vegan manufacturing certification.
- Superdaddy: It is a specialized brand for baby diapers and wet wipes, offering products with enhanced quality through hypoallergenic fabrics, harmful substance tests, and vegan certification. As a total childcare brand that accompanies a child's growth, it proposes a safe and reliable childcare life.
- Jeongseong: It is a senior care brand that provides adult hygiene products such as pant-type diapers that are easy to put on and take off like underwear, outer diapers that can be attached and detached multiple times, and inner diapers that can be used with outer diapers. It creates new value, 'A Better Tomorrow', and dedicates 'Jeongseong' (sincerity/devotion) for people.
Special Notes
- High Quality and Technological Competitiveness: Since its establishment in 2002, the company has introduced innovative products through the highest quality and bold technological investments. All processes of research, production, and quality control are carried out by specialized personnel at its own factory in Eumseong, Chungcheongbuk-do. It complies with ISO 9001:2015 quality management principles, earning customer trust.
- Diverse Brand Portfolio: Through various brands such as feminine hygiene products 'Secretday', childcare products 'Superdaddy', senior care 'Jeongseong', household goods 'Sense', and incontinence specialist 'Bidawell', the company provides life care and wellness care products for each life stage. This serves as a strength in meeting diverse customer needs.
- Realization of Social Value and ESG Management: Based on the philosophy of 'High Quality, Better Life', the company not only prioritizes product quality but also social value, engaging in various social contribution activities such as supporting wildfire victims and vulnerable women. It has won the Safety Brand Award for 11 consecutive years at the 2025 National ESG Excellent Company Awards, enhancing sustainable brand value.
Recruitment Information
- Main Hiring Positions: The main positions recruited are customer support (CS), sales support, sales management, research and development (R&D), production support, and purchasing.
- Benefits: Benefits include the four major insurances (National Pension, Health Insurance, Employment Insurance, Industrial Accident Compensation Insurance), severance pay, 5-day work week, support for book purchases, excellent employee reward system, self-development support, and lunch meal support.
💡 A Word from JobPloy
Highbetter Co., Ltd. is a company that manufactures and distributes feminine and baby hygiene products. It may hire foreign workers primarily for roles such as customer support, sales, production, and research and development. This company values high-quality product manufacturing and the realization of social value, offering various welfare benefits. An understanding of the Korean household goods market and strong customer service skills could lead to a good opportunity.
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