Hafos Co., Ltd. is a company specializing in beds and mattresses, established in 2016, operating in the furniture market through its 'Hafos Bed' brand. It has a production base in Icheon, Gyeonggi Province, and provides high-quality products at reasonable prices through its direct-to-consumer (D2C) sales system.

"Hafos Co., Ltd. is a company specializing in beds and mattresses, established in 2016, presenting a new paradigm in the furniture market through its 'Hafos Bed' brand. It has a large-scale production base in Icheon, Gyeonggi Province, and is a strong small business maintaining robust growth with annual sales of approximately 4.9 billion won (as of 2023). Hafos has fully adopted a direct-to-consumer (D2C) sales system to eliminate the chronic problem of high distribution margins in existing furniture distribution, thereby offering high-quality products to consumers at the most reasonable prices."

Business Areas

• Mattress and Bed Manufacturing: Hafos is a company specializing in beds and mattresses, with a large-scale production base in Icheon, Gyeonggi Province, where it independently produces mattress springs, finished mattresses, and bed furniture.
• Headquarters-Direct D2C Distribution and Sales: We operate an online-centric D2C business that eliminates unnecessary dealer margins and intermediate distribution steps, selling products directly from the headquarters to consumers. This allows us to offer products at reasonable prices.
• E-commerce Business: We are actively operating in the online market, recording top-tier sales performance on major e-commerce platforms such as Naver Shopping, 11th Street, and Lotte ON.

Products

• 9-Zone Independent Mattress: This mattress is characterized by dividing the human body into 9 zones from an ergonomic perspective to maintain the body's S-line.
• LED Bed Series and Storage Beds: The LED bed series, which maximizes storage efficiency, and various storage bed frames are gaining popularity in the online market.
• Reason Choice Series Mattress: Available in various configurations such as Bonnell springs, 9-zone pocket springs, and pillow tops, allowing selection according to sleep habits, and uses premium materials such as high-elasticity support foam and temperature-insensitive memory foam.

Special Notes

• D2C (Direct to Consumer) Distribution Model: By eliminating unnecessary distribution margins and selling products directly from the headquarters to consumers, we provide high-quality products at reasonable prices.
• In-house Production and Quality Control: With a 'One-Factory System' that independently manages all processes from planning, production, quality control, to delivery at its large factory in Icheon, Gyeonggi Province, the company maintains high quality control.
• Customer-Centric Product Development: We quickly respond to market changes through data-driven management that collects customer feedback in real-time and immediately reflects it in product improvements.

Recruitment Information

• Main Hiring Positions: We primarily recruit for customer service (CS counselor) positions, performing duties such as responding to inquiries related to orders and installation, and providing product information and pre-purchase consultation.
• Benefits: We provide retirement pension, incentive system, bonuses, severance pay, health check-ups, dormitory operation, group accident insurance, overtime pay, holiday (special work) pay, annual leave allowance, parking provision, subsidiary product discounts, and four major insurances.

💡 A Word from JobPloy
Hafos Co., Ltd. is a small and medium-sized enterprise specializing in mattress and bed manufacturing and online sales. For customer service roles, Korean communication skills are important, and duties include responding to customer inquiries and providing product information. Welfare benefits such as dormitory operation and company product discounts are provided, which can be helpful for foreign workers in terms of housing and living convenience.